We were working on a brief for a new iSelect TVC when COVID-19 hit.
This made things… hmm, difficult isn’t quite right, what’s the word? Impossible. That’s it.
Rather than admit defeat, in an incredibly short space of time we came up with an entirely new 3D animated campaign with the very talented Lumberfly crew at AIRBAG.
The spots were entirely written, art directed, animated and sound engineered in isolation.
Client: iSelect
Chief Marketing Officer: Warren Hebard
Corporate Affairs Manager: Laura Crowden
Head of Digital Marketing: Paul Coco
Agency: Fenton Stephens
Creative Director: Alex Fenton
Associate Creative Director: Jess Wheeler
Copywriter: Isabel Evans
Director of Planning: Simon Antonis
Group Account Director: Lucy Ranger
Account Manager: Charissa Martin
Agency Producer: Lisa Ramsey
Production Company: AIRBAG
Animation / Direction: Lumberfly
Producer: Nick Venn
Head of Production: Martin Box
Managing Partner: Adrian Bosich
Sound: Production Alley